Team Visual Makers / Social media & paid campaigns
We create, optimise and manage your social presence — from the first idea and the shoot to the conversation after a post goes live. Organic content and paid campaigns, connected to your business.
Explore a content plan ↓Platform expertise
Each platform has a different role. Explore the strategy, creative work and management we can bring to yours.
Organic + paid
Content builds understanding and trust. Paid distribution puts an agreed message in front of selected audiences. We plan how the two support each other.
Content published without paying the platform to distribute each piece.
Organic distribution has no media spend. Strategy, production and management still involve professional work.
Campaigns with an agreed objective, audience, budget and conversion path.
Advertising spend is separate from TVM’s creative and management fees. Budgets and changes are agreed with you.
A useful organic video can inform a paid creative test. An enquiry from that campaign can reveal the next question your content should answer. We review the whole journey, not just the post.
Inside the planning process
Choose a business type to see a week of visual content proposals. Open a design to explore the sample copy, creative brief and purpose behind it.
Examples for 18 business types found across the UK. These are illustrative designs, not published posts or client results.
Facebook and Instagram include their Meta Ads proposals. Google Ads shows paid search examples.
No items match these filters in this week.
Illustrative four-week plan, not a live schedule. Tiles show proposed creative; paid briefs also explain the campaign task for that week. Actual footage, photography, scheduling and budgets are agreed with you.
Your TVM plan is built around your audience, offer, assets, budget and capacity. It can include a larger content library, multiple campaigns, filming sessions, creative variations and ongoing community management.
What we bring to the table
We can own the complete workflow or support the part your team needs. Deliverables are defined in a tailored proposal.
Audience research, account review, positioning, profile copy, content pillars and a clear channel strategy.
Output / Priorities, profile recommendations and roadmapConcepts, shot lists, photography, video, interviews, demonstrations and behind-the-scenes storytelling.
Output / An organised library of original assetsBranded posts, carousels, motion graphics, subtitles, covers, ad creatives and platform-specific adaptations.
Output / Reviewed, publication-ready creativeCopywriting, approvals, scheduling, comments and message handling, with a clear route for sales enquiries.
Output / Consistent publishing and agreed response coverageCampaign planning, audience or keyword research, creative tests, landing-page alignment and budget oversight.
Output / Campaign setup and a documented test planReadable reports linking content and campaign activity to the business objectives we agreed with you.
Output / What we learned, what changes and whyFrom idea to final asset
We bring the people, creative direction and production equipment to turn your business into original visual content. We plan the shoot around the assets your channels actually need.
Cameras, lighting, audio and stabilisation for planned shoots.
Branded graphics, animation, editing and sound treatment.
Long and short cuts, stills, covers and ad variations.
Vertical, square and horizontal versions, with readable captions.
Our monthly working process
You know what we are creating, what needs approval and what we are improving. The plan evolves with evidence from your accounts.
Review your brand, accounts, audience, existing content and enquiry route. Agree goals and what to fix first.
Define pillars, campaign themes, channels, budget assumptions and a realistic calendar.
Prepare scripts, record original material and develop copy, edits and creative variations.
You review drafts, claims, offers and brand accuracy. We apply the agreed revisions before scheduling.
Publish approved work, monitor campaigns and handle community interactions within the agreed remit.
Review outcomes, identify useful patterns and agree the next creative or campaign test.
Choose how we work together
From a focused creative commission to an ongoing role alongside your team. We agree responsibilities, access, deliverables and reporting from the start.
You manage your channels. We deliver photography, videos, design, copy and campaign assets.
Discuss creative support ↗We support comments, messages, moderation and enquiry handover within agreed response hours.
Discuss community care ↗We manage the strategy, content calendar, production coordination, publishing and reporting.
Discuss channel management ↗We connect creative production, organic activity, paid media and the journey from interest to enquiry.
Build a partnership ↗Before we start
No. It is a simplified demonstration of our planning approach. Your publishing volume, platforms, formats, shoot requirements and campaign activity are scoped around your objectives and budget.
Media spend is separate from TVM’s strategy, production and management fees. Your proposal distinguishes these costs and sets out how budget changes are approved.
Yes. We can plan, film, photograph, design and edit original material, or work with assets you already have. We agree locations, shoot days, usage requirements and deliverables before production.
No fixed outcome is guaranteed. We agree meaningful objectives, check the available measurement and optimise the work. Results also depend on your offer, audience, budget, landing experience and response to enquiries.
Yes. We can plan and produce content in English or Spanish, with language, tone and audience adaptations agreed in your brief.
Yes. Your accounts remain yours. We use agreed access roles, define the approval process and document which messages, issues and budget decisions require your input.
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